-Samsung S95BA OLED 4K Ultra HD HDR Smart Television

Quantum Dot OLED Technology

The S95BA TV features this game-changing technology that works with intense precision to control Samsung’s ultra-fine, super-sharp Quantum DOT LEDs. Working in tandem with the brilliant AI-powered processor to deliver epic contrast, the self-illuminating pixels deliver the sharpest 4K viewing yet. With clear-cut lights and incredible blacks, the picture is so intense it’ll take your breath away.

Samsung Neo Quantum Processor 4K

Imagine watching a smart TV where the picture and sound is constantly updated to be the best it can be. Using Deep Learning algorithms, Samsung Neo OLED 4K is able to adjust the picture in real-time, scene by scene. From the nightly news to that classic movie, this processor automatically adjusts the brightness, enhances the contrast and upscales the resolution of everything you’re watching to 4K. Plus, AI sound perfectly adapts to what’s on screen and overcomes the background noise in your room.

Quantum OLED HDR powered by HDR10+

With Quantum HDR OLED technology, the S95BA makes sure you can always see what’s happening on screen. Remarkable HDR brightness brings rich blacks, bright lights and deep contrast, bringing every detail to life. See all your favourite movies and shows exactly as the creator intended, with exceptional picture quality in HDR10+.

Smart TV powered by Tizen

With the best-selling Samsung Smart TV at your fingertips, it’s never been easier to enjoy TV. Dive into a huge collection of 4K films, TV shows, and all your favourite catch-up TV apps – including Netflix, Disney+, Apple TV, BBC iPlayer and BT Sport - all in one place at the touch of a button. Discover the easy-to-use Smart Hub platform and spend less time searching, more time watching what you love, with tailored recommendations.

Ultra-smooth 4K Gaming

Experience game-changing visuals for your next-gen console, with Motion Xcelerator Turbo Plus creating super smooth, lightning quick 4K gameplay. 120Hz refresh rates and ultra-low input lag bring out the best on the big screen. Play with ultra-crisp HDR gaming.

Object Tracking Sound

Experience dynamic, lifelike audio that travels around the screen, matching the action. Track every terrifying gasp or hear the roar from the crowd travelling across the pitch. Enjoy 3D surround sound that will pull you into every moment - and all without needing a soundbar.

Samsung S95BA OLED 4K Ultra HD HDR Smart Television features

• Quantum Dot Technology with self-illuminating pixels for a crystal-clear picture
• Neo Quantum 4K processor upscales content to 4K Ultra HD
• Quantum OLED HDR with HDR10+ for deep contrast and detail
• Object tracking sound for dynamic audio placement and 3D sound
• Motion Xcelerator Turbo Plus Ultra-smooth 4K gaming for next-gen consoles
• Cinematic colour with over a billion shades